After YouTube, Facebook is the most popular site to watch videos
One thing not in dispute: YouTube is the first site to which users are directed when watching videos. The second, far more ago, it was Yahoo! to July, and now, the latest report from comScore indicates that the second place changed hands and rests on Facebook.
Figures refer to July in the U.S., but would be perfectly extrapolated to the rest of the world. On average, each person was looking at video for 1,336 minutes, of which 525 minutes were through YouTube (strictly speaking, refers to “Google sites”), the total YouTube users account for 157 million.
Enough remains behind Facebook, with 53 million users and an average of 21 minutes per person, while Yahoo! fell to third place with 48 million users. Of course, people spend more time watching Videos on Yahoo!: 70 minutes per person on average.
Of all Internet surfers in the U.S., 85% watch videos somewhere (preferably YouTube), and the videos have an average duration of 6.7 minutes. The list of other participants, the picture you can see below.
It would be interesting to have a global list, but probably the names and places do not change too much.
Link: Facebook Now The Web’s Second-Most-Popular Video Site (All Facebook)Tags: comScore, Facebook, Online Video, Videos, Yahoo!, YouTube