HootSuite Seesmic acquired by its users
The management system for enterprises Twitter, HootSuite, Seesmic announced acquisition, company founded by Loic Le Meur, founder of a group of several social tools.
Not disclose the amount of the purchase, but it appears that the acquisition has more to do with growing the number of users that leverage HootSuite any Seesmic technologies. The company said it will continue to support platforms that acquired, while generating a transition from Seesmic business users to its platform.
HootSuite has three classes of service, including one aimed at large companies – and we mean really big companies like McDonalds, PepsiCo and Sony Music. It has about five million users worldwide, sending about 1.5 million messages a day to Twitter, Facebook, LinkedIn and Google, among others.
Seesmic began as a venture dedicated to video-blogging in 2007, and later became a Twitter client in 2009. Tweetdeck created similar systems, and expanded into mobile services. In 2010 acquired Ping.fm, making a mobile application to schedule sending messages to multiple social networks. As shown, a history of changes. Seesmic had secured funding earlier this year to build some social tools that will target companies, so that at least that part would fit well with HootSuite.
Link: Aiming to grow its business user base, HootSuite Seesmic acquires (AllThingsD)Tags: acquisition, customer, HootSuite, purchase, Seesmic, Twitter