Ultrabooks will not sell as well as expected this and next year, according to IHS
We are entering the month of October with the launch of Windows 8, we expect a large wave ultrabooks makes its appearance on the market, in a category that Intel is putting a lot of chips (and money) to face a decent way the latent threat of tablets takeoff.
However, according to Analysts at IHS, things do not look so good for these ultra-portable in the remainder of 2012 and the coming 2013, as they have reduced sales expectations considerably for both periods as they themselves had predicted some time ago.
Because it was believed that around 2012 the total sales of Ultrabooks would be 22 million units, which has fallen to 10.3 million, ie 53% below estimates. Furthermore, it is believed that by 2013 there will be a release of 44 million PCs, and although the figure is shown as encouraging growth in reality this corresponds to 17 million ultrabooks less than previously predicted, when said that in 2013 it sold more than 60 million.
As expected, most of the units that are expected to sell this year 2012 will be given during the Christmas season, which will mark the end of the year and confirmation of whether these expectations with reality, or are better or worse expected.
Link: IHS ultrabook shipments down more than half prediction (Electronista)Tags: analyst, Analysts, Christmas, expectations, IHS Screen Digest, Sale, sales, ultrabook, Ultrabooks